Advertising

Topic: Do you think that TV commercials have any influence over consumers' decisions?

Points

• Memorable
• Bargains
• Attention
• Irrelevant

Task Instructions

• Choose two of the above points to support your idea.
• Write approximately 120–150 words.
• Use a clear structure (intro, main body, conclusion).
• Spend about 20 minutes on this task.

Try to use the words "persuade" and "advertisement" in your answer.

Write an ad for a travel tour. The ad will appear in the National Geographic magazine and online site. You are limited to 50–75 words.

First, decide where you will visit and what you will do there, how you will travel, how long the tour lasts, etc.

Then, write a sales pitch describing the tour. Use these words in your description:

• life-changing
• dazzling
• leading authority

Write a product description for a window-washing service. The ad will appear in the local newspaper and online. You are limited to 50–75 words.

First, create a name for the service.

Then, write a sales pitch describing the service. Use these words in your description:

• ashamed
• miracle
• professional

Write a product description for new athletic shoes. The ad will appear on an online shopping site that sells sports equipment. You are limited to 50–75 words.

First, create a name for the shoes.

Then, write a sales pitch describing the shoes. Use these words in your description:

• state-of-the-art
• turbo-charged
• unbelievable